For music, advertising is primarily used to create awareness around a record release date, in-store performance, radio impact date, tour or special promotion, generally geared to establish a sense of anticipation, either within the industry or with a target consumer market. With so many outlets to choose from in placing an advertisement, MusiK1 began to build up its media network in order to help consult, research, administrate and budget an ad campaign. Working as an ad agent, MusiK1 is able to negotiate and gain competitive rates.

MusiK1 researches out in the most effective outlets to purchase advertising spots for each ad campaign. Whether the campaign is looking to place in traditional media at the local, regional or national level, or looking to place banner and/or video ads over the Internet, MusiK1 has resources within the following mediums to make it happen:

- - Blogs & e-Zines
- - Cable TV
- - In-Theater
- - Internet Radio Stations
- - Magazine Publications
- - Social Networks
- - Terrestrial Radio Stations
- - Vehicle Wraps (also see below)

Feel free to contact us for more information.

Vehicle Wrap Advertising is the practice of completely covering (wrapping) a vehicle with a vinyl substance advertisement. Becoming more common today, this can be achieved by simply using large vinyl sheets as decals. These can be removed with intense heat, not damaging to the vehicle, making it much less expensive to change from one advertisement to another. Vehicles with large, flat surfaces are fairly easy to work with, though smaller automobiles with curved surfaces can also be wrapped in this manner. Decals can be made to cover side and rear windows on a vehicle, typically perforated so that it is still possible for passengers to look outside. A wrap must often be divided into a number of smaller pieces to appropriately cover any movable panels on the vehicle, such as the fuel tank cover, trunks, and even running boards, specialty car kits, etc.

The industry standard term used when a vehicle wrap advertisement is ready to drive around is called Mobile Marketing. Many artists and labels take advantage of advertising their own vehicles to stir away from the cost associated with Mobile Marketing services.

For those who need a vehicle wrapped, MusiK1 works with a network of to support your record campaign's mobile marketing efforts. From cars, SUVs, Vans to Industrial Trucks and tour buses, MusiK1 will provide you competitive rates on vehicle wrap materials, installation and uninstall costs.

For those who need Mobile Marketing support from a Street Team that carries a fleet of vehicles, we also have a network in place for your campaign.

Note that the majority of companies within our network also provide graphic design services to fit the appropriate vehicle being used.

Feel free to contact us for more information.