Ever since the beginning of file sharing, Peer-to-Peer networks were dedicated discovering open content or free download offers, and are still very much so alive today, allowing users to provide and receive files from personal computers of such users. With this said, P2P networks are the perfect community for the redistribution of free download offers, where the promotional content can easily be taken full advantage of by users sharing such content amongst its peers, thus generating a viral marketing effect within the network itself, as well as users being able to share files with their friends and family members outside the network. The Wikipedia.org community defines Peer-to-Peer here.

The P2P Network Promotions service helps to saturate P2P networks by adding keywords or tags into the promoted content's file, helping to associate files with a user's search, giving users more of an opportunity to locate, discover, download and share the promoted content. Once content has been downloaded by P2P network users, saturation creates additional servers to help redistribute the downloaded content, performing like a virus whenever a new consumer downloads the content.

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To support P2P Network Promotions, MusiK1 has teamed up with INTENT MediaWorks to provide P2P digital distribution and rights management to turn music and music video digital media files into a powerful marketing tool throughout a number of P2P networks.



By leveraging the distribution of P2P file trading networks, INTENT embeds each file it distributes with the ability to be traded to another person in a secure manner, while gaining a stronger presence within P2P network search engines and protocols, thereby turning each file trader into a distributor.

INTENT provides security for digital media files so they can't be used (played or burned to CD) without complying with licensing rules set by content owners. With this tactic, content owners can sell their entire record or selective singles not associated with open content or free download offers. P2P Digital Distribution also allows for territory restrictions, expiration dates, variable pricing, device output selection and distribution for up to 3 years.

INTENT securely packages digital media content so it's available to P2P networks on selective terms set by content owners, whether allowing free access in exchange for viewing an ad, pay-per-view or subscription, content owners are in charge of how their digital media content is priced and presented. Placement of advertising also generates an additional revenue stream for content owners.

PAID CONTENT REVENUE STREAM EARNINGS:
- Licensor [Content Owners - 70%]
- Distributor [INTENT MediaWorks - 30%]

AD REVENUE STREAM EARNINGS:
- Licensor [Content Owners - 50%]
- Distributor [INTENT MediaWorks - 50%]

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